Because infants perceive only movement and
contrast, adults open their eyes wide, arch their brows, and raise the pitch of
their voice in an attempt to bond. This is how we learn that we are not alone
in the world - a revelation that must seat itself profoundly in that part of
the brain that records emotions. Is it any wonder, when our very first
existential crisis is met with a toothy smile, big eyes and singing happy talk,
that as adults we thrust Mickey and Minnie on our children for comfort, or find
ourselves seeking solace in pop stars with cartoon smiles?
The traveller notices it first - the
billboards, the magazine covers, the TV screens featuring unfamiliar yet
attractive, wide-eyed, smiling characters with indecipherable foreign texts.
You think, "Why are all these people smiling at me, and what are they
trying to say?" It seems like the world has begun to feel like a giant
crib, with dozens of strange relatives looking in and talking baby talk.
Westerners travelling from the old West Berlin to the communist East Berlin
used to experience another kind of shock. It was a shock of withdrawal - the
total and complete cessation of visual happy talk - no billboards, no backlit
signs, no glamour magazines at the newsstand. It was like the aural equivalent
of turning the television and the radio off.
Clearly, being accustomed to its sensuous
embrace, we become confused when commercial publicity is absent. The promise of
contemporary urban life is the satiation of desire, where you can get anything
you want, where no anxiety need go unaddressed, where no impulse lacks an
expression. The world of commercial imagery that surrounds us is a fantasy of
glamour and affection, providing meaning and security in a community of
economic values. Publicity and advertising assure us that even if we can't
afford it, even if we aren't good enough or glamorous enough, comfort exists.
***
Dan Kennedy's paintings in the exhibition
"Shack of Deals" have all been created since 1999 and comprise
aspects of two bodies of work. The painting Trick #6 comes from a series of
work of the same name and takes as its compositional format the conventional
advertising poster or signboard, where texts at the bottom and the top frame a
central illustration. Kennedy makes reference to these recognizable formats in
his Trick series paintings, seeking to create a layered, visual representation
of the voice of the huckster, combining the illusions of the sales pitch, with
the pictorial illusions of age in the apparently yellowing varnish and fading
enamels. Illusionism, the artist seems to be saying, is the property of both
the artist and the huckster.
A separate body of work is illustrated by
the title piece of the exhibition Shack of Deals, in which the conventional
graphic format of the posters is replaced by dense layers of images and text
that seem to float in weightless spaces. These painted collages conjure a world
filled with cartoon characters, comic pastorals and fragments of words in
commercial typefaces. No text is complete. No phrase resolves into a statement.
Instead, the words begin to resemble the aural detritus of a garbled salesman's
shill. All that remain are the superlatives and the false imperatives.
These are airless paintings, whose cartoon
figures are incomplete, fragmented, inverted, colliding and jostling in a
soupy, viscous space. Pastel bubbles appear to leak and hiss from the recesses
and cavities of this claustrophobic world. Pictorial spaces shift, from
illusionistic depths, to flat dripping areas of colour. Moments of innocent
charm - popular cartoon characters for example - seem overwhelmed and oppressed
by the crowded space in which they seem doomed to exist, like some Disney
version of Dante's Inferno.
***
Looking up from our cribs at our mothers
and fathers, sisters and brothers and extended family can be a both a comforting
and terrifying experience. As hard as they try, not all of those high voices
and exaggerated smiles manage to bridge the gulf between knowledge and
innocence. Aged faces scare babies, and why not? They provide a little bit too
much information about things to come.
It is hard not to feel that Kennedy's
vision is not dissimilar to the infant's view from the crib. Cartoons of
wide-eyed innocence exist side by side with caricatures of the wizened and
sinister. These images mirror the same emotional mixture of comfort and threat,
and beg the question: is this an isolated world view, or is this vision an
insight into a larger social pathology?
Much current speculation on the effects of
globalization and the penetration of corporate cultural values suggest that
social infantilization is the inevitable and even desired outcome. Benjamin R.
Barber has described contemporary marketing's targeting of children as ideal
consumers:
The result is a new consumer who is neither
a kid nor an adult, but a "kidult" with grown-up buying power and
childish, uniform tastes that can be catered to by fast food, athletic shoes,
T-shirts, cola drinks, Gap-style coed clothes based loosely on sports apparel,
and - the merchandising and branding engine behind it all - the global pop
culture of homogenized MTV music and Hollywood's cartoonish blockbuster films
and videos.(1)
The defining aspect of multinational global
consumerism at the turn of the millennium is the pursuit of economic self
interest and personal self gratification, to the detriment of all other values.
We are encouraged and enabled to pursue our most immature desires, to demand
from the world endless comfort and gratification, to consume out of our most
irrational fears and to forego the basic responsibilities of citizenship.
Dan Kennedy's work is not the product of an
isolated individual, but rather that of an observer of contemporary life. He
uses the tools of pop culture familiarity and character recognition to connect
with viewers and bring people into his work. At the same time, we may be
troubled and discomfited by his ambiguous, mysterious and toxic spaces, by the
shrill bleating of his advertising graphics and by the ominous signs of aging
and mortality that he builds into these paintings. These works mirror what
growing numbers of people feel - the simultaneous experience of desire and
disgust, of charm and alienation, of satiation and of emptiness, in the new
global market place - in this great shack of deals.
Gordon Hatt
End Notes
1. Benjamin R. Barber, "The Global
Infantilization: How We Became Kidults without Noting the Loss of Freedom In
Society," Tagespiegel Online, Tagespiegel Online Dienste Verlag: 2001,
<http://www2.tagespiegel.de/archiv/2001/09/08/ak-so-am-558006.html>.
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Sunday, 15 September 2002
Dan Kennedy: Shack of Deals
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